Project Overview and Customer's Business Goals.
Our exclusive North African market automotive case study is Suzuki. The primary business objective of increasing sales for their cars.
Our collaboration with Suzuki began in March 2021, and we successfully convinced them to entrust us with their digital lead generation mission through Meta and Google. We agreed to market their products and services to potential customers online, aiming to boost sales and expand their customer base with the help of Google and Meta ads.
- Google Search, Youtube, Display Ads
- Facebook and Instagram Ads
- Content Marketing and Social Media content mannagement
- Go to market strategy
Results
After implementing our social media content management and strategy, Suzuki experienced a 15% increase in organic leads and general inquiries. Our lead generation campaigns through Google and Meta have resulted in over 3000 leads generated in one year.
We have generated a report that shows 400 leads were produced for Peugeot and Eicher, along with 15K traffic to the website and more than 200K reach. The sales team at Suzuki Tunisia has confirmed that the LEad generation campaign has helped them closing more than one hundred sales in a year.
Creative book : https://redlion.marketing/book/automotile/suzuki/
KPIs
- Leads qualification rate improved by 60%
- 100K Traffic, more than 20M Impressions
- Advertising Budget between 1k and 3K a month
- More than 3000 Leads within six month
- More than 100 closed sales
- True story